Miami Event Photo Booth

Project Detail

Miami Event Photo Booth

Project summary :

Miami Event Photo Booth wanted a website as energetic as its photo‑booth experiences—but their decade‑old Joomla install was slow, dated, and invisible to search engines. We migrated the entire 400‑page site to WordPress + Elementor, refreshed the brand with a playful color palette, condensed scattered content into clear landing pages, and tuned every asset for instant loading on phones, tablets, and venue Wi‑Fi.

  • Full CMS Migration: Joomla → WordPress in 30 days with zero downtime.

  • Elementor Re‑Design: 11 custom templates, drag‑and‑drop editable by staff.

  • SEO Reboot: 301 redirects, new IA, schema, and geotargeted keywords for 60+ Florida cities.

  • Performance: Largest Contentful Paint cut from 5.4 s ➜ 1.3 s, CLS < 0.05.

  • Dynamic Pricing Tables: Instant quotes for 12 booth types & add‑ons.

  • Media Automation: WebP conversion, lazy‑loaded galleries, and Cloudflare CDN.

  • Security Hardening: WP‑Code Sniffer cleanup, reCAPTCHA v3, daily backups.

Our first sprint mapped every Joomla URL and asset, then built a staging server for iterative QA. Once Elementor templates were approved, we batch‑imported 5 GB of event photos, created custom CPTs for Booth Types, Cities, and Blog Posts, and wired them with Advanced Custom Fields for easy future updates. Weekly demos kept the owner informed while we tweaked color blocks, confetti dividers, and fun iconography to match the brand’s party vibe.

We began with keyword research focused on “Miami photo booth,” “South Florida 360 booth,” and 80+ long‑tail phrases. Yoast + schema markup positions each booth page as a rich snippet (price, rating, location). Internal links were re‑stacked around pillar pages, and old Joomla slugs now 301 to their WordPress counterparts— preserving authority while reducing crawl errors to 0.

  • Quote Wizard—lets prospects select date, booth, add‑ons, and see a live price.

  • Event Gallery—Isotope‑filtered portfolio with social‑share overlays.

  • Automated Contracts—Gravity Forms + e‑signature plug‑in emails PDFs on submit.

  • Live Chat—Tawk.to widget themed to match site colors.

  • City Landing‑Page Generator—one click spins a geotargeted page with unique slug & meta.

Every module was rebuilt with flexbox + CSS clamp() units, so hero sliders, pricing cards, and image grids look perfect on 320 px screens—even inside dim convention‑hall bandwidth. Google’s Mobile‑Friendly Test: 100/100.

Target Audience

  • Event Planners – weddings, quinceañeras, corporate activations.

  • Trade‑Show Marketers – lead‑gen attractions that share instantly to social.

  • South‑FL Families – birthday & mitzvah celebrations seeking Insta‑worthy add‑ons.

Performance Gains

  • Image sprites & WebP cut total payload by 48 %.

  • Critical CSS inlined; non‑critical deferred via Asset Cleanup.

  • Cloudflare APO averages 80 ms TTFB for FL visitors.

  • Net result: Lighthouse Performance 92 → 99, Accessibility 87 → 100.

Client Details

Miami Event Photo Booth

Service Provided

Joomla → WordPress Migration, Complete Visual Re‑design (Elementor), Speed & Performance Optimization, SEO Setup and Keyword Mapping, Ongoing Content & Gallery Management, Mobile‑First Styling

Project timeline

Design Mockups  1 Week Development & QA  6 Weeks

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